Having extensive backgrounds in real-time graphics technologies for many years working in the gaming market combined with many years working on complex data problems, the Row64 founders realized the same technology that revolutionized video gaming could be applied to and reinvent business software. Row64 started with the vision of scrolling through massive amounts of data in real-time letting users visually immerse themselves in what they’re working on at scale.
Row64 was written ground up with a low-level, bare-metal hardware programming approach. A challenge to develop, Row64 required many iterations to increase speeds and dramatically improve user experience. Several breakthroughs happened that combined the GPU, modern SSDs, and multi-threading driving innovations in low-latency memory access and data throughput. These proprietary techniques allow people to work with data 10’s to 1000’s of times faster than our early prototypes and conventional software. We spent over a year in interviews and usability tests so that Row64 would be more than just a fast product, but also a valuable product.